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Lincoln Logs Distributor Begins Desperate Search for New Manufacturer

January 28, 2026

Lincoln Logs are among a handful of classic toys made in the USA using American trees, but that’s likely to change in a matter of months.

Former WPMA member, Pride Manufacturing — the Maine factory that has made Lincoln Logs since 2014 — is closing in April, but Basic Fun, the company that licensed with Hasbro to produce the iconic toy, has initiated a 45-day search for a U.S. supplier. If that effort fails, Basic Fun is developing a backup plan to move manufacturing back to China.

Woodworking Network was unable to reach a Basic Fun representative, but the New York Post was able to interview company chief executive, Jay Foreman, who said the company is scrambling to find a new factory to manufacture the century-old brand that was founded by Frank Lloyd Wright’s son, John.

The Post reported that production ]of the $10 million brand will likely move overseas and, as a result, cost consumers about 10% more, according to Foreman. The sets will likely cost $5 to $7 more this year because of US tariffs on Chinese-made products, Foreman said.  

"We are desperately looking for a vendor here that manufactures custom wood parts,” he told The Post. “We are hoping that someone will purchase the factory or buy the equipment, but we are not counting on it for this year.”

This isn't the first time a U.S.-based manufacturer has been sought to produce the classic American toy on U.S. soil, using wood from American trees. 

Until the 1990s, Lincoln Logs were made in the US, but production moved to China because it cost less to make them there, Foreman said. Plastic parts were added to sets around that time, he added. Around 2014, the distribution was looking to return production of the toy to the U.S. This after the failed attempt to convert the logs from real wood to plastic. The market rejected the plastic version and the toy-maker K'Nex Brands, which had the license to produce Lincoln Logs began the search for a U.S. manufacturer.   

In 2015, Lincoln Logs announced that it was reshoring production of its tiny logs to the U.S., after contracting with PrideSports, corporate owner of Burnham, Maine-based Pride Manufacturing.